Why showing up online feels heavy and how to fix it

Hi Reader,

If showing up online feels heavy, it’s not because you’re doing it wrong, it’s because you’re trying to show up without clarity.

Most women CEOs and in leadership don’t struggle with content because they lack expertise.
They struggle because they’re carrying the weight of “shoulds,” expectations, and second-guessing… instead of a clear message.

Clarity lifts that weight. It gives your voice direction. It gives your content boundaries. It turns pressure into presence.

Here’s a quick win to lighten things today:
✨ Write down the ONE sentence that feels easiest to say out loud right now.

Not the perfect statement. Not the polished tagline. Not the brand line you think you “should” have.
Just the truth that feels lightest to hold.
Clarity starts with what feels honest, not what feels expected.
When you focus on the simplest truth, everything else gets easier: your message, your consistency, your confidence.

If clarity is something you want support with, I’m working on something that will help you show up online with intention and ease. Stay tuned!

♥️&☕️

Dhariana Lozano

Brand Strategy | Social Media Strategy | DhariLo.com

Dhariana Lozano

Designing strategic roadmaps to build impactful brands for CEOs, thought leaders, and organizations ✨