Hi Reader
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For so long, I hoarded the “good” stuff.​
🙅🏾‍♀️ Photos and videos I loved? Saved.
🙅🏾‍♀️ Captions I tweaked for hours? Never posted.
🙅🏾‍♀️ Ideas that lit me up? Left sitting in my Notes app.

I thought I was being strategic by waiting to feel more ready or more polished. I know a lot of you have felt the same. Then what actually happens? The moment passes, the content doesn’t feel relevant anymore and you remain silent.

The longer you wait, the more opportunities pass you by. If you want to build a personal brand online, especially as a woman exec or thought leader, you don’t have time to wait.

The women building real momentum with their online presence?

☕️ They don’t hoard content.

☕️ They post even when it’s not perfect.

☕️ They’re intentional, consistent, and committed to being seen and “perfection” is not an excuse to forfeit that.

You don’t need to have it all figured out. You just need to be clear and do the next thing. One step at a time.

✨ Use the “good” photo.
✨ Repost the story you told 6 months ago.
✨ Post the thing you’ve been sitting on.

Someone needs to see it.

☕️ What “good” thing are you done saving for later?

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♥️&☕️

Dhariana Lozano | Brand Strategy | Social Media Strategy | DhariLo.com​

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