Hi Reader,

Last week in The Rebuild, we started at The Source and got clear on what we stand for. This week we’re moving into The Grind, step two of the Path to Presence Map.

In coffee, grinding the beans unlocks the experience you’ll have drinking it. For your presence, this is the step where you decide how you want to be experienced. The same expertise can feel very different depending on how you share it, and the women in leadership positions I work with usually already know how they want to come across. They just haven’t written it down yet.

So here’s this week’s question:

When you show up online, how do you want people to feel after interacting with your content?

For me, I want people to walk away feeling like they just had coffee with someone who has been where they are. I want them to feel grounded, a little clearer, and sure that being seen for their work is possible for them too.

Once you have your answer, choose a word or two for it, like warm, grounded, bold or magnetic. Then pull up your LinkedIn and read your About section with that word in mind. Would someone meeting you there for the first time feel it?

On Thursday I’ll share how I’m using my answer to rework my own profile, so you can see it in action.

If you haven’t downloaded the map yet, you can get it here:

And if you’d like to share your answer, hit reply. I’d love to read it.

♥️&☕️

Dhariana Lozano

Brand Strategy | Social Media Strategy | DhariLo.com​

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