Hi Reader,

Something I see often with women in leadership positions who are ready to build their personal brands online: the pressure to “stay visible” even when the thinking isn’t finished yet.

Presence isn’t about constant output, at least not when you struggle with showing up to begin with. It’s about knowing why you’re showing up and what you want it to support.

This is why I believe so strongly in clarity before content. That direction helps you hone in the scattered thoughts, the doubts, the confusion on how to show up. Because I know if you’re like me, your brain moves a million miles a minute, you probably have a note on your phone with endless ideas that have never quite come to completion.

This is the work I guide leaders through before they ever worry about content. Because there are so many brilliant women, with powerful ideas, but we might struggle to narrow things down in a way that allows us to move forward and build an online presence that goes beyond collecting followers. We build a presence that opens opportunities.

Clarity changes how you show up and what becomes possible when you do ✨

♥️&☕️

Dhariana Lozano

Brand Strategy | Social Media Strategy | DhariLo.com​

​​​​